Privacy Policy

Last Updated: 2025

1. Information We Collect

Personal Information

We may collect the following personal information:

• Account Information: Name, email address, username
• Profile Information: User preferences, profile picture
• Content Data: Audio files you upload, chat conversations, favourites
• Usage Data: How you interact with our service, time spent, features used
• Technical Data: IP address, browser type, device information

Automatically Collected Information

• Cookies and similar tracking technologies
• Log files and server data
• Analytics data about service usage

2. How We Use Your Information

We use your information for the following purposes:

• Service Provision: To provide and maintain our audio content platform
• AI Processing: To enable AI-powered conversations about your content
• Personalization: To customize your experience and recommendations
• Communication: To send service-related notifications and support
• Improvement: To analyze usage patterns and improve our service
• Legal Compliance: To comply with legal obligations and protect rights

3. Legal Basis for Processing (GDPR)

Under UK GDPR, we process your personal data based on:

• Consent: Where you have given clear consent for specific processing
• Contract: To perform our service agreement with you
• Legal Obligation: To comply with legal requirements
• Legitimate Interest: For service improvement and security

4. Data Sharing and Disclosure

We do not sell your personal information. We may share information in these limited circumstances:

• Service Providers: With trusted third parties who assist in service delivery
• AI Services: With AI providers (like Google Gemini) for content processing
• Legal Requirements: When required by law or legal process
• Business Transfer: In connection with merger, acquisition, or asset sale
• Consent: When you have given explicit consent

5. Data Security

We implement appropriate technical and organisational measures to protect your data:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication systems
• Staff training on data protection
• Incident response procedures

6. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

• Access: Request copies of your personal data
• Rectification: Request correction of inaccurate data
• Erasure: Request deletion of your data ("right to be forgotten")
• Portability: Request transfer of your data to another service
• Restriction: Request limitation of processing
• Objection: Object to processing based on legitimate interests
• Withdraw Consent: Withdraw consent for consent-based processing

To exercise these rights, contact us at contact@litaural.com

7. Data Retention

We retain personal data only for as long as necessary for the purposes outlined in this policy:

• Account Data: Until account deletion or 2 years after last activity
• Content Data: Until you delete content or close your account
• Usage Data: Up to 2 years for analytics purposes
• Legal Data: As required by applicable law

8. International Data Transfers

We may transfer data outside the UK/EEA to service providers who:

• Are located in countries with adequate data protection laws
• Have implemented appropriate safeguards (e.g., Standard Contractual Clauses)
• Are certified under recognized adequacy frameworks

9. Cookies and Tracking

We use cookies and similar technologies. For detailed information, see our Cookie Policy.

10. Children's Privacy

Our service is not intended for children under 16. We do not knowingly collect personal information from children under 16. If we become aware of such collection, we will delete the information promptly.

11. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by email or through our service. Continued use after changes constitutes acceptance of the updated policy.

12. Contact Information